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markdown

noun

A price cut meant to encourage people to buy.

Example sentences

  • “The store offered a thirty percent markdown on all winter coats.”
  • “Shoppers rushed in when the stores announced big markdowns after the holidays.”

Retail jargon; the opposite is a markup. Software writers know Markdown as a text format, an unrelated coinage.

Synonyms for markdown

Antonyms

  • markup

Related words