discount

/dɪsˈkaʊnt/verb

To offer something for sale at a lower price than usual.

Example sentences

“The shop discounts its winter coats every February.”
“Many airlines discount their fares for travel in the middle of the week.”

The stress can move: the noun is DIS-count, the verb often dis-COUNT. The verb also means to dismiss an idea: 'don't discount the possibility'.

Synonyms for discount

mark down
reduce

Antonyms

mark up

Related words

markdownA price cut meant to encourage people to buy.receiptA written or printed note confirming that money or goods have been received.priceThe amount of money needed to buy or obtain something.bargainSomething bought for much less money than it would normally cost.cashierA person whose job is to take payments from customers at a register.refundTo give money back to someone, usually because they returned something or paid too much.