August 5, 2026
incentive
/ɪnˈsɛntɪv/noun
Something, such as money or a reward, that makes people want to do something.
Example sentences
- “The company offers a cash incentive to employees who refer new hires.”
- “Lower prices give customers an incentive to buy in bulk.”
- “There is little incentive to save when interest rates are low.”
Often followed by 'to' plus a verb or by 'for': 'an incentive to work harder', 'tax incentives for buyers'. The opposite is a 'disincentive'.